Our purpose is to inspire confidence and make you look good and feel good – bringing you jewellery you can layer, stack, and live in.
Our pieces are designed in-house, sketched with intention, and brought to life by hand using responsibly sourced materials.
Each one carries the warmth of real gold, with a fresh, wearable edge.
We create wearable contemporary jewellery that empowers, endures, and makes you feel like your best self—every single day, that meets you where you are—strong, soft, ever-evolving.
Think of it as new-age gold—crafted to give you the look and feel of real gold, without the weighty price tag. It’s jewellery you don’t have to lock away. Beautiful, durable, affordable - made to be worn, lived in, and loved.
D E M I E is for those who value detail, live with intention, and choose pieces that become part of their story.
"I started Demie because I was trying to find jewellery that was high quality but affordable and realised it didn't exist – so I set about designing it myself. Jewellery is such a personal and emotional experience, and we love creating pieces you’ll appreciate every day as they become a part of you.”
MESSAGE FROM OUR FOUNDER & CREATIVE DIRECTOR
Everything we make is designed, refined, and perfected to tell your story, from celebrating milestones to moments close to your heart We know how much jewellery means, which is why we pour all our creativity, passion, and expertise into giving you sentimental pieces you can live in.
Every piece is made by hand from 18kt gold vermeil on silver, sterling silver and hand-cut semi-precious gemstones.
OUR MISSION - 01
MADE TO LIVE IN
Your one-stop destination for jewellery designed to be worn on repeat, from timeless pieces to everyday essentials and statement-maker styles.
OUR MISSION - 02
DESIGNED IN INDIA
Innovation is at the heart of everything we do. We’re a team of passionate creatives who love to design unique pieces you’ll love as much as we do
OUR MISSION-03
INSPIRING CONFIDENCE
We believe that good jewellery equals a good mood. And we always want our community to feel good in their favourite pieces.